A packaging concept for a collection of single-herb infusions, inspired by traditional botanical books and herbarium illustrations.
The visual combines detailed botanical imagery with simple typography and a restrained layout, creating a contemporary interpretation of classic herbal packaging. Each plant becomes the main visual element, extending across different sides of the box and turning the packaging into a small botanical composition.
A consistent system of numbering, Latin plant names and vivid typography connects the individual products into one collection. The minimal color palette and generous use of white space balance the richness of the illustrations and give the series a clean, modern character.
The concept was designed as a flexible system that can easily expand with new herbs and varieties.
2026